West Paw Design Becomes a Certified B Corp For Good!
American Pet Product Manufacturer Joins Global Movement for Social and Environmental Change
West Paw Design is proud to announce we have become a certified B Corporation. By becoming a B Corporation, or a B Corp, West Paw Design was certified by the nonprofit B Lab and had to meet rigorous standards of social and environmental performance, transparency, and accountability.
West Paw Design is proud to be in the company of over 800 other certified B Corps who are using the power of business to solve social and environmental problems including: Patagonia, Ben & Jerry’s, Etsy and Seventh Generation.
What is a B Corp?
A B Corp is a company that must be certified by the nonprofit B Lab and meet rigorous standards of social and environmental performance, accountability and transparency. B Corps are important because they inspire all businesses to compete not only to be the best in the world but to be best for the world. A B Corp certification is to sustainable business what Fair Trade certification is to coffee or USDA Organic certification is to milk.
Why Become A B Corp?
“We wanted to become a B Corp to be a part of a movement that encompasses all we are, not just a piece of it.” - Spencer Williams, Owner and President West Paw Design. Continues Williams, “Since we began manufacturing pet products in 1996, our company’s history and values have aligned with B Corps’ making it a natural fit. Being an active participant in the B Corp community allows us to learn and advance our goals while defining future successes. This will help us on our way to become a transformative global business leader that unleashes our people’s greatest talents to create amazing pet products.“
West Paw Design’s environmental stewardship and values that align with the B Corp philosophy are reflected in what we do every day: