I'm shocked! When they said it was durable they weren' kidding. My dog is an agressive chewer and destroys almost every toy he is given within a weeks time. But not Hurley. He's had it for almost 3 months and loves it. He plays fetch and pull with it. We just bought him a bumi so we will see how that toy is with him. But we love the fact that he hasn't destroyed the toy and he loves playing with it all the time. So much so he hasn't chewed his nylabones! Way to go! Great product!!!!