I brought this toy home for our 9 month old Labrador from my recent trip to New York. He loved it, but unfortunately chewed it in to 1cm long chunks within 20 minutes. Reading the other reviews, this does seem to be a common occurrence with Labradors. If you have a Lab, I would recommend you save this for play and don't leave them unattended to chew.
Disappointing Bumi, but the Huck is still going strong.