Our kitty loves this toy. It's perfectly sized, small enough for her to carry around, but large enough for her to wrestle and kick while rolling around. Material being eco-friendly and safe was the main reason for the purchase, but it is a great cat toy. Our kitty plays fetch with this at least few times a day, it has been brought to every room of the house. I also agree with the previous reviewer about the bell--it's enough to grab kitty's attention but not annoying to human ears while she's playing with it.
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