New Look to our Newsletters

Posted July 12, 2010

Hopefully you've already noticed, but we've updated the look to our newsletters.  We are hoping that the new look (which is really just a refinement of our last newsletter format) is more helpful and easier to read. You'll notice that you can subscribe to three different publications.  Two are for dealers only, and the third is for anyone who visits (and is NOT intended for wholesalers and dealers):

An example of our Stock Update newsletters


In addition to updating our newsletter, we've also added a Stock Update newsletter that any Dealer of West Paw Design can sign up and get the latest notices of our stock levels.  We strive hard to try to always stay in-stock, but delays do occur and for those dealers that want to know when we are temporarily out-of-stock on a specific item, we send out a quick announcement.  These emails are only sent when a change in our stock level occurs. You'll know it is a "Stock update" since the newsletter banner says "StockUpdate" right on the top.  These emails display the most recent change on the top of the email and then give you a list of our current stock levels on the bottom of the email.  With a glance, you'll keep up-to-date. To sign up for the stock updates, simply:

  1. Go to "My Account"
  2. Log-in (if you aren't already)
  3. click on the "Manage Your Subscriptions" tab
  4. Check the box to subscribe (or uncheck) to whichever newsletters you may want to receive from us.
  5. Click the green "Update Profile" button at the bottom of the page to save your settings.
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An example of a Dealer Only eNewsletter


All wholesale / dealer specials and news articles will be announced on our newsletter with the "DealerNews" Banner at the top. These newsletters are sent about 8 times a year just to our dealers and include new product announcements, tips, and news updates... and yes, we have special deals on a few too! 

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an example of our direct-end-customer newsletter


The "West Paw Newsletter & Special Offers" is specifically written for anyone that visits and is not intended for wholesale/ dealers.  However, some dealers also sign up to receive this newsletter, just to keep a pulse on what our offers are and how frequently we send notices to our direct, end-customers. These newsletters say "Newsletter" in the top banner and are often announcing very similar information a few weeks after it has been announced on the "DealerNews"e-letters.  Just don't forget that special offers announced on this newsletters are only for direct-customers only (or anyone willing to pay retail costs).  

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Please note that if you "unsubscribe" your email address will be removed from all three of our newsletters. If you wish to receive one newsletter, but not another, simply check and uncheck the appropriate boxes in "my account" under the "manage your subscriptions" tab.

We are always open to suggestions, and would love to hear what would make these newsletters and the dealer-direct more helpful to you!  Please let us know by emailing us: